services
— Branding
— Brand Identity
— Packaging Design
about the project
Caboclas is a skincare brand from Acre, Brazil, a region located in the heart of the Amazon rainforest and well known for its local natural medicines.
caboclas
key logo elements
Copaiba branches — This Amazonian tree is one of the main ingredients in Cabocla’s products.
Cabocla — Caboclo, in Portuguese, means a Brazilian person of mixed white and indigenous or Black and indigenous ancestry, and cabocla is the feminine version of the adjective.
Native headdress with Acre’s star — The element in the center point of the cabocla’s headdress symbolizes the star from the state of Acre’s flag
